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Crafting Brand Identity Videos That Speak to Your Audience
In this example. . .
The Throne Kingdom
I was approached by a successful NYC-based throne importer and retailer.
Their ads were driving traffic, but too many visitors were bouncing off their uninspiring website.
They needed something visually stunning to captivate their audience from the moment they landed.
The client had high expectations but a modest budget.
They wanted their brand video to feel cinematic without breaking the bank. That's where my creative approach came in.
Walking into their warehouse, I immediately saw the potential. We struck a deal to showcase their high-end products using top-tier equipment within their budget.
In order to achieve this it was going to be a one-day shoot, one location, and no reshoots—efficient and effective.
Behind the camera, on a steadicam, I directed the narrative. . .
My talented gaffer buddy I had met a couple shoots prior handled lighting and pulled focus.
We used a RED Monstro paired with rare WWII-era Zeiss lenses, chosen to give the visuals a unique, timeless quality.
These lenses were so tiny, but they covered the massive 8K Monstro sensor. . .
We were shooting with the grandpa of some of the finest lenses in the market today for a fraction of the price.
It looked stunning, i was very excited.
The result? A visually striking love story told through elegant chairs, vivid colors, live textures and captivating characters.
What sets me apart? Beyond my sharp filmmaking instincts, I specialize in brand development and advertising.
My team and I craft witty scripts, catchy ads, and compelling brand videos that resonate with your audience—I guarantee it.
I’ll tell you one of my secret weapons…
Market Testing!
We can test your slogans, tag-lines, and even opening scenes using powerful techniques on Meta ads.
This can clue us in on your audience, and in which way they are ready to receive your ideas.
Armed with this knowledge we'll be able to craft a clear and potent message for your brand.